Contextual Intelligence

Unlock Deeper
Contextual Intelligence

We strive to harmonize the relationship between publishers and advertisers through contextual relevance and brand suitability down to the URL level.

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Why Contextual Marketing is a Must

Relevance, privacy, and performance make it indispensable.

30%

Higher conversion rate on contextual ads compared to non-contextual ads.

80%

Of consumers are more open to seeing ads that do not require their personal data.

74%

Of marketers are using contextual data to improve their advertising effectiveness.

The Right Moment is Contextual

100% Brand Suitable

Suitability achieved through emotional context, custom classification, and visual object recognition.

Target the Right Audience

Reach your ideal customers at the right moment, right time, and with the right consumer sentiment.

Unlock Content Value

Transform your monetization strategy with granular contextual and semantic understanding.

Empower Data-Driven Strategies

For Advertisers

Empower your ad sales team with DataMage, the ultimate tool for precise cross-site and cross-content contextual and sentiment targeting, while ensuring safe brand exposure.

For Publishers

Go beyond the limitations of a keyword block list and maximize your media plan strategy by layering in DataMage contextual targeting.

Focus On Your Targets

Maximize your media plan strategy by layering in DataMage contextual targeting. Leverage our 750+ contextual and 50+ human emotion semantic signals.

Achieve optimal price-to-performance in your campaigns across Video, Audio, and standard display.

🎵 Music 🍕 Food & Bev ⚾ Sports 🎨 Art 💻 Tech 📺 Streaming 👕 Fashion 📹 Video 🏥 Healthcare 🎓 Education 💰 Finances ✈️ Tourism

DataMage Data is Your Data

Publishers can plug directly into ad servers, analytics, BI tools, and DMPs to extract powerful cross-contextual insights.

Revenue Growth over 12 Months

Contextual Relevance

Analyze content across 700+ IAB categories.

Brand Suitability

Strategically match ads with appropriate content.

Brand Safety

Real-time detection of unsafe content to protect your brand.

Emotional Resonance

Ensure ads are felt across 52 Human Emotions.

Discover Contextual Safety

Content Sampling? Not here! DataMage integrates directly with publishers to scan every piece of content to ensure classifications highlight what is brand safe and what is not.

Scored against GARM & IAB Sensitive Categories + Negative Human Emotion

Scoring Text and Video for Optimal Relevance

DataMage offers a cutting-edge solution for analyzing and scoring Text, Audio and Video content to ensure optimal advertising relevance. Go beyond targeting genre and show descriptions.

Text Contextualization

  • Integrate with the Publisher's content directly
  • Content is scanned in advance or in real time
  • Scoring calculated against IAB Categories & Brand Safety
  • Omni-channel and easy to integrate

Audio/Video Contextualization

  • Ingest and Analyze MP4 files
  • Image & Sound Recognition
  • Scene by scene analysis and categorization
  • Highlights the right moment matching story arch
Analysing Scene 4...
Emotion
Powerful 90%
Serene 77%
Context
Nature 99%
Exploration 92%
Brand Safety
Adult Content 0%
Violence 2%

Ready to Unlock
Contextual Intelligence?